Pita Pit Campaign
COLLABORATION WITH NUDO FILMS FOR PITA PIT
Designed a new campaign for Pita Pit Restage in India with objective to drive brand consideration by making it more relevant and more visible to consumers, in turn creating a higher desire to purchase. With an extremely thin budget for the campaign, we helped put together a strong idea and brought it alive in the most cost effective manner through a digital film that showcased multiple characters which kept the newness of the film longer lasting for digital amplification.
BIG IDEA
FILLINGS = FEELINGS
Let’s talk about fillings. Because food is also about your feelings and there are trillion ways to combine the ingredients at Pita Pit, enabling every customer to make their pita they way the feel.